Profile Summary
Experienced SEO expert with 4 years of proven success in optimizing websites for higher search rankings and increased organic traffic. Skilled in keyword research, on-page optimization, technical SEO, and link building. Results-oriented and proficient in developing effective strategies to drive online visibility and business growth.
Key Skills
Education
BA Programme (Delhi University)
12th Passed from CBSE Board Delhi in Year 2019 with 70%.(Commerce)
10th Passed from CBSE Board Delhi in Year 2017 with Grade B1.
Completed Digital Marketing course from NSIC Delhi
Employment
Designation : Senior Seo Specialist
Work Experience : 4 years
Roles and Responsilities
Conducted thorough keyword research and analysis to identify target keywords and phrases with high search volume and relevance to client websites.
Developed and implemented comprehensive on-page optimization strategies, including meta tags, headings, URL structure, and content optimization to improve organic search visibility and rankings.
Executed off-page optimization techniques such as link building, outreach, and partnerships to increase the website's authority and acquire high-quality backlinks.
Performed regular website audits and implemented technical SEO best practices, including optimizing site speed, fixing crawl errors, and improving mobile responsiveness.
Analyzed website performance using tools like Google Analytics and SEO platforms, providing insightful reports and recommendations for continuous optimization and ROI improvement.
Stayed updated with industry trends, algorithm changes, and SEO best practices, implementing the latest strategies to ensure optimal website performance and competitiveness.
Collaborated with content creators, web developers, and marketing teams to align SEO strategies with overall business objectives and drive organic traffic growth.
Projects
Project name: Taxmann.com, Styl-inc.com
Roles and Responsibilities: Superwise the seo activities in the organisation in a seo team of 3 people.
Project description: taxmann.com is a tax and corporate law site and their aim is to sell laws and corporate books online and offline as well. It had 190K-200k monthly traffic when i joined the organisation and had domain ratings of 65, With working SEO tactics we have achieved the Domain Ratings of 70+ and now the monthly traffic has crossed 550k+.
In Styl-inc.com, is a fashion , style and wedding niche site, Its traffic was 20k and as working with it we have achieved a traffic of 80-90k per month with a DR increased from 25 to 40.
Challenges faced: The Taxmann.com had some unusual backlinks which needed to be disavowed by us, New and quality backlinks are built and quality content was published to increase the Traffic and Domain Ratings.
Styl-inc.com was a startup so we had to work from the beginning, doing seo of the website overall , Build quality links and published quality content to get more visibility in the Google search.